Case Study - Law Firm

Berggren Law Office, S.C., a trusted law firm based in Cottage Grove, WI, has been serving the community for more than 38 years. Known for delivering high-quality legal services at a reasonable cost, the firm offers a general practice with a focus on estate planning, estate administration, business law, and real estate law.

Guided by the core values of integrity, service, and excellence, Berggren Law Office is committed to providing clients with knowledgeable counsel and practical solutions tailored to their needs.

1. The Challenge

Berggren Law Office, S.C. wanted to modernize their website to provide a seamless, user-friendly experience across all devices. While most of their new clients came through word-of-mouth referrals, their existing site was generating some inbound inquiries — revealing untapped potential for online growth. By improving navigation, accessibility, and mobile responsiveness, the firm aimed to better serve prospective clients and position their website as a stronger business development tool.

2. The Strategy

We began by immersing ourselves in Berggren Law Office’s history and values to understand what makes them unique. Founded by a former U.S. Air Force Colonel and serving the community for over 38 years, the firm’s reputation for integrity and excellence became the foundation of our creative approach.

Our goal was to weave this story into a modern, user-friendly website design that reflected their credibility while making legal services approachable. We prioritized clear navigation, responsive layouts for all devices, and intuitive calls-to-action, ensuring potential clients could easily learn about the firm’s services and take the next step — whether browsing on a desktop, tablet, or phone.

3. The Results

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